Next Identity | Customer Identity Journey Experience Builder

1. What is Next Identity?

Next Identity is a modern Customer Identity and Access Management (CIAM) platform that empowers businesses to manage and secure customer identities.

Its core strength lies in its intuitive no-code journey builder, which allows business users (e.g., marketing, product, operations) to design and customize authentication flows without writing any code. This sets it apart from traditional CIAM solutions that often require extensive developer involvement.

Beyond no-code, Next Identity provides a comprehensive suite of CIAM features, including

• Passwordless authentication (passkeys, biometrics, etc.)
• User registration and profile management
• Multi-factor authentication (MFA)
• Risk-based authentication
• Integrations with other systems
• Localization and branding tools
• Analytics and reporting

Next Identity simplifies and democratizes CIAM, making it more accessible and agile for businesses.

2. Why Use Next Identity?

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The primary reason to use Next Identity is to give business users control over the customer identity experience. This enables:

• Faster iteration and optimization of authentication flows.
• Improved user experience and conversion rates.
• Reduced reliance on developers, freeing them for other tasks.

Next Identity offers highly customizable hosted journeys, bridging the gap between rigid, out-of-the-box solutions and complex, time-consuming API integrations.

The platform provides robust security features, including passwordless authentication and risk-based authentication, to protect user accounts and prevent fraud.

Next Identity streamlines CIAM workflows, automating tasks and simplifying management for both business users and developers.

The platform is designed to scale with business growth, supporting increasing user volumes and complex requirements.
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3. Who Typically Uses Next Identity?

Business Users:

• Marketing teams: To personalize user onboarding and optimize conversion funnels.
• Product teams: To design seamless authentication flows and improve user experience.
• Operations teams: To manage user accounts and access control.
• Developers: To integrate Next Identity with applications, leverage APIs, and customize advanced functionality.

Organizations:

• E-commerce businesses: To create frictionless checkout experiences.
• SaaS providers: To secure user access to their platforms.
• Enterprises: To manage complex identity needs across multiple applications.
• Any business that prioritizes customer experience and security.

4. Analyze Its Pricing and Plans.

Next Identity offers tiered pricing plans (e.g., Essentials, Pro, Enterprise) to cater to different business needs and sizes.

• Pricing is typically based on factors such as:
• Monthly Active Users (MAU)
• Features included
• Support levels

Plan Differentiation:

• Essentials: The entry-level plan provides core CIAM functionality for smaller businesses with basic needs.
• Pro: The mid-tier plan offers more advanced features and higher usage limits for growing businesses.
• Enterprise: The top-tier plan provides the most comprehensive features, scalability, and support for large organizations with complex requirements.

Next Identity's pricing reflects the value it provides in terms of:

• Increased efficiency and productivity
• Improved user experience and conversions
• Enhanced security and fraud prevention
• Reduced development costs
• Scalability and flexibility

Free Trial:

Next Identity offers a free trial to allow potential customers to evaluate the platform before committing to a paid plan.

Contact for Custom Pricing:

For large enterprises or those with unique requirements, Next Identity offers custom pricing options.